Justin Bieber made headlines again this weekend after photographs of him posing with an adult tiger on a leash hit the internet. Though the tiger photo caused the biggest stir, there were other exotic animals “rented” for the birthday bash hosted by Bieber’s father. Many people ostracized Bieber not only for supporting the exploitation of captive exotic animals, but also for supporting the Bowmanville zoo, from whence the animals for the party were rented.
Here’s the thing, though. Bieber doesn’t care if people are angry with him, what he cares about is that people are talking about him.
Getting attention from the public is not just something celebrities monopolize, either. It has also become the sole endeavor of those who exploit captive exotic animals on social media. This is one reason that people or groups who post to multiple sites, multiple times a day, end up with tens of thousands, or millions of followers who fawn over them and support everything they do without question. This addiction to the limelight has nothing whatsoever to do with conservation, it has to do with being the center of attention.
Anyone who keeps abreast of the use of social media sites by pseudo-sanctuaries is aware that Black Jaguar White Tiger has cornered the market on both “cute” videos, and “defensive attack” videos. Founder Eduardo Serio’s obsession with posting videos and pictures which promote his own interactions with his animals, and his own “amazingness” as well has his petty and often shamefully immature threats to “destroy” or otherwise discredit anyone who speaks out against him has been documented ad nauseam. When Serio isn’t talking about how awesome he is, he’s badmouthing anyone who dares suggest that he, nor his “work” is quite as awesome as he thinks.
But Serio isn’t the only pseudo–not GFAS accredited–sanctuary owner who uses social media to further their own interests, he’s just arguably the most obnoxious.
The Bowmanville Zoo, where Bieber’s father rented the exotic animals for his birthday party this weekend has an Instagram account, which like many other pseudo-sanctuaries, hosts an array of photos most of which involve humans holding or interacting with captive exotic animals. Now, as far as “successful” social media accounts go, Bowmanville’s is lacking, possibly due to the recent animal cruelty charges levied against its owner. Chances are, the Bowmanville Zoo won’t be making any kind of comeback on social media anytime soon. That does not, however, negate the fact that they unabashedly exploited their animals in order to gain attention while their accounts were active.
Another zoo that is still very active in the use of social media for the exploitation of captive exotic animals, is Tiger Safari: Oklahoma’s Interactive Zoological Park. Read: Big Petting Zoo. Tiger Safari seems to favor Facebook, over Instagram, for its animal exploitation needs. Both accounts have been untended recently, but their Facebook page, in particular, is chock full of photos of guests holding baby big cats, riding tortoises, and cradling kangaroos. The only focus, is the interaction between the public and the animals.
Unlike Tiger Safari, the Zoological Wildlife Conservation Center (you might remember them from this article) is right on top of updating their Facebook page with, you guessed it, people holding and interacting with captive exotic animals!
You might also remember that two Carpathian lynxes were listed for sale by the one of the three entities that share a location with ZWCC.
Despite that they’ve supposedly stopped allowing the public to directly interact with certain animals, the ZWCC obviously has no problem with directly handling animals themselves, or with posting videos of such interactions on social media.
Safari’s Sanctuary Zoo also has a Facebook page filled with questionable human/animal interactions, most of which are available to the public, for a fee. Animals are carted around to various locations and subsequently used as props for photographs and to gain public support for a pseudo-sanctuary which has, like all the others, a slew of violations, accusation and fines in its background.
All four of these “zoological parks” share the fact that they claim to be dedicated to conservation, while they focus on allowing direct interactions between visitors and captive exotic animals. In all four cases, if you removed the direct interaction factor, you would have little if any remaining platform. The zoos simply don’t function as anything except as a vector for human/animal interactions. Well, aside from the continued breeding of captive exotic animals, and the sale of them, and any other possible form of exploitation.
Basically, they exist through the means of exploitation, not for the purpose of conservation.
While Facebook serves as the social media platform for some, there is no social media site that lends itself to captive exotic animal exploitation quite like Instagram. Allowing users to upload both videos and photographs, while collecting followers, and comments, Instagram is nearly limitless in its uses for putting oneself “out there”. The most exploitive accounts run the gamut from those hosted by pseudo-sanctuaries, to private citizens. But they all share a common thread: using captive exotic animals to get attention.
T.I.G.E.R.S. has some 42,000 followers (paltry in comparison to BJWT’s 5 million mindless worshipers) but T.I.G.E.R.S. is steadily gaining a wider, and wider base. With an endless supply of “cutesy” videos like wolf puppies playing with big cat cubs, and mountain lion cubs playing with baby chimpanzees, Doc Antle continues to tap into his formula of “unlikely animal friends” while ignorant followers oooh and awww over the uploads. Then there is the ever popular “babe with a wild cat” angle, something else for which Antle is well known. Just like other pseudo-sanctuaries, these videos are carefully hash-tagged with things like #savejaguars #notpets and #wildlivesmatter. Never mind that the cats in the videos and photos have often been bred just to be exploited, they’re being treated exactly like pets, and they have no impact whatsoever on wild animals of the same species, nor does the pseudo-sanctuary posting the photo or video have any actual impact on the plight of wild animals of the highlight species. Other than possibly damaging them.
Above and beyond the use of Instagram by pseudo-sanctuaries in their constant hunt for limelight, it has become a go-to outlet for captive exotic animal breeders and sellers. Accounts like Luxurypetss NjExoticpets and Fabelpetgallery actually use Instagram to sell live animals, with seemingly little regard for state regulations. In the case of Luxurypetss, captive bred big cats feature prominently, including servals, caracals, savannahs, and bengals. Unsurprisingly, a huge percent of comments go something like “I want one!!!” without any sense that the person commenting has a grasp of either how difficult it is to care for such cat, or how the continued breeding of captive big cats can adversely affect wild populations. Or, in the case of breeds like savannahs, which are created by crossing wild and domestic breeds, how inherited defects and diseases can shorten lifespans, and complicate the lives of the cats.
This detached sort of emulation is one reason that the ICARUS team is steadfast in our hands-off conservation policies. Even those who do not allow public interaction with the animals in their care, but do use social media to show themselves interacting with their animals attract not public interest in wild conservation, but rather, interest specifically in also being allowed to interact with captive wild animals. Photos like this one put the focus on interacting with captive exotic animals, not protecting wild animals. And tragically, the comments reveal the actual impact they have on the impressionable public. Instead of asking how to protect existing wild lions, the commenters say things like: “best work experience ever” “I want one too” “dream job””they say thank you!” (in regard to the lion “hugging” the man in the photograph) “I want to be you””Goals” and so on and so forth. All comments associated with the intention and goal of also hugging a lion. It’s a situation of monkey see, monkey do. And of hero-worship.
In preparation for this article, I sat down and sorted through the comments of Instagram photos and videos depicting direct interaction between the posters and their animals on accounts maintained by T.I.G.E.R.S., Kevin Richardson, and BJWT. Aside from the various hashtags like #savelions #savejaguars #savetigers, on the photos I examined (and at the time I examined them, because comments continually evolve) precisely 0% of the comments pertained to conservation in any format. Roughly 45%-67% of the comments were nothing but flattering compliments to the owners of the account. Anywhere from 12% up to 25% of the comments conveyed a desire to do exactly what was portrayed in the photo or video.
Clearly, seeing “experts” directly interact with captive exotic animals in no way encourages the public to avoid interacting with captive exotic animals themselves. It only increases interest in it. To make matters worse, there are virtual Instagram “celebrities” who don’t even pretend to have interest in conservation. People like humaidalbuqaish and swakll use Instagram as a way to showcase their own private zoos of captive exotic animals. And aside from the occasional naysayer (who often receives brutal abuse for questioning what’s going on) by and large, the responses to photos and videos of privately owned captive exotic animals are more along the lines of “can I visit your house?” “living the dream” “can I visit and play with your lions?” and “OMG I WANT ONE TOO”.
And so the cycle of limelight addiction continues. Pseudo-conservationists (whose “sanctuaries are not GFAS accredited) continue to post photos and videos of themselves playing with their animals, right alongside private owners posting videos and photos of themselves playing with their animals, and somehow the public is supposed to get the message that owning and playing with captive exotic animals is actually a bad idea. Which, of course, doesn’t happen.
What does happen, is a lot of limelight shined on those posting the photos and videos.
Which is exactly what they wanted all along.
I.C.A.R.U.S Inc. 